The short-form video template for agencies driving TikTok growth at scale.
TikTok and short-form video are won by volume + iteration speed, not polish. This template scopes a creator-led production engine — UGC sourcing, hook frameworks, daily output, paid amplification — instead of "a video a week." Pricing scales with output volume and creator network depth.
Setup fee + monthly retainer. Round numbers. Each tier includes everything below it plus specific upgrades. The middle tier is recommended — most clients pick it.
DTC brands testing TikTok as a channel for the first time
Brands ready to make short-form video a top acquisition channel
Brands where short-form is a primary brand-building channel
Cover, Executive Summary, Understanding Your Business, TikTok & UGC Services, Our Short-Form Process (Brand Research → Creator Activation → Production → Optimization), Timeline, Investment (3 tiers), Why Us, Case Study, Next Steps.
Foundation: $3,000/mo + $2,500 setup, 8 videos + 2 UGC creators, 1 platform. Growth: $7,000/mo + $6,000 setup, 20 videos across TikTok+Reels, 5-7 creators, paid amplification. Scale: $18,000/mo + $15,000 setup, 60+ videos, 15+ creator network, multi-platform. Per-video pricing destroys your margin once volume scales — go retainer.
1) Treating UGC as one-off creator buys — it should be a roster + ongoing relationships. 2) Producing too few videos — short-form requires volume. 3) No paid amplification of organic winners. 4) Ignoring platform-specific best practices (a TikTok edit doesn't work as a Reel).
DTC brands or consumer SaaS where short-form is a primary acquisition or brand-building channel. Buyer is comfortable with creator-led aesthetic — not premium-polished brand video — and has product-market fit.
Adjust platform mix (TikTok, Reels, Shorts). Toggle UGC vs original creator content. Add Spark Ads scope. AI rewrites in your voice.
14-day free trial. No credit card. AI rewrites in your agency's voice.