The local SEO template for agencies serving multi-location service brands.
Local SEO is its own discipline — Google Business Profile, citations, review velocity, local content, geo-targeted landing pages. This template prices per location so multi-location prospects can see exactly what they pay for the 1st location vs the 25th. Built for service businesses, franchises, and regional operators.
Setup fee + monthly retainer. Round numbers. Each tier includes everything below it plus specific upgrades. The middle tier is recommended — most clients pick it.
Single-location service businesses establishing local visibility
Multi-location regional businesses ready to dominate their service area
Franchise networks and multi-location enterprises maximizing local market share
Cover, Executive Summary, Understanding Your Business, Proposed Local SEO Services, Our Local SEO Methodology (Audit → Citations → Reviews → Expansion), Timeline, Investment (3 tiers by location count), Why Us, Case Study, Next Steps.
Foundation: $1,200/mo + $1,500 setup, single location, GBP optimization, 30 citations, on-page, ranking report. Growth: $2,800/mo + $3,500 setup, up to 5 locations, review system, local content, 3 quality links/month. Scale: $6,500/mo + $8,000 setup, up to 25 locations, custom landing pages, automated review acquisition, dedicated strategist. Volume discounts kick in past 5 locations.
1) Pricing the same for 1 location vs 50 — you bleed money on the latter. Tier by count. 2) Ignoring review acquisition (it's the #1 lever in 2026). 3) Treating GBP as set-it-and-forget-it. 4) No local content — generic city + service pages convert badly. Build content for actual neighborhoods and intents.
Multi-location service business (dental, legal, home services, fitness, restaurants) or franchise with 3+ locations. Their map-pack visibility is weak and they want to dominate their service area, not just "do SEO."
Adjust location count per tier. Add SMS review acquisition. Swap reporting tools (BrightLocal, Whitespark, Local Falcon). AI rewrites in your voice. Trackable share link.
14-day free trial. No credit card. AI rewrites in your agency's voice.